Google To Start Using Page Speed for Mobile Rankings

Is your website on the slow side? From July 2018, load speed will start affecting a page’s ranking on Google’s mobile search results.

Only the slowest loading pages will be initially targeted, but Google says there is no way to determine whether a page is affected by this change.

Their webmasters’ blog did say: ‘We encourage developers to think broadly about how performance affects a user’s experience of their page and to consider a variety of user experience metrics’.

If you think your website could be affected, we can benchmark your site and, if there are problems, suggest different ways it can be sped up. Give us a call if you’d like our help

To start off, you can get an idea of how fast your website performs using Google’s Page Speed Insight tool.

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