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Seven Deadly (Website) Sins

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Curious during Covid-19

With the current outbreak of COVID-19 and the impact the virus is already having on our countries, customers, our team and their families, we wanted to share information about how Curious is preparing for any further disruption.

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What colour should my buttons be?

I've made passing reference in a couple of previous blog posts about the colour of call to action buttons on pages. These buttons are a topic that many in the world of websites seem to obsess over. What size should they be, what shape should they be and, most importantly, what colour should they be? …

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Design forms that convert

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Researcher carrying out test

Why you need to test your website

Sometimes the websites we create don’t work in the way we hoped. Sure they might look great, but that’s only one job of a website. The other is to perform – to drive the people that visit your site to find out more about your company and buy from you. And if they don’t do …

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Google To Start Using Page Speed for Mobile Rankings

Is your website on the slow side? From July 2018, load speed will start affecting a page’s ranking on Google’s mobile search results. Only the slowest loading pages will be initially targeted, but Google says there is no way to determine whether a page is affected by this change. Their webmasters’ blog did say: ‘We …

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Winner of Zokit Customer Focus Award

Zokit Business Award for Customer Focus – We won!

We had a great day at the Zokit SpringConf on Thursday, meeting businesses from across South Wales. The day was topped off by Curious winning Zokit’s Customer Focus Award,  recognising businesses that have exceptional customer service throughout the whole customer journey. We’re massive advocates of focussing on your customers’ experience, and so couldn’t be more proud …

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Winner of Zokit Customer Focus Award

Delighted to be nominated for Customer Focus award

Curious has been shortlisted for a Customer Focus award, recognising it's commitment to customer service for our clients and their customers.

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What people think they know about customer is more likely to be wrong than right

What the people in the business think they know about customer and market is more likely to be wrong than right

Peter F. Drucker

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Google confirms site quality matters

So on a Google Webmaster hangout that took place yesterday, John Mueller (a Webmaster Trends Analyst at Google) talked about site quality and architecture, specifically whether the Panda algorithm took these into account when evaluating pages. When asked if Google takes site architecture into account and if improving the site categories would make a difference to search engine …

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Mobile browsing a desktop site

Google moves to mobile-first: What it means to you

Google has announced it's switching to a mobile-first index. Find out exactly what that really means - and what the effect will be on you and your website.

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Penguin Update

Are you ready for Penguin 4?

Penguin is an Google algorithm update that targets companies using spammy techniques to optimise for search engines. Version 4 is on its way and likely to have a big impact on many businesses.

Find out what you should be doing to be ready.

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How to target local search – Infographic

Targetting Local Search effectively can be a game changer – particularly for small businesses. The difference between and ‘also ran’ and a company at the top of local search results is lots of free, relevant traffic. This handy infographic navigates you through the key steps that’ll put you in the driving seat.

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Sign on a door

“If a door handle needs a sign, it’s probably faulty,”

Donald Norman, director of The Design Lab, and author of “The Design of Everyday Things” of a door that displayed a ‘Push’ sign on a pull handle the quote above. Kind of really sums up usability in my opinion (both on the web and in the real world): at it’s best you don’t need instructions, …

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New website for Cosy Under Canvas

New website for Cosy Under Canvas

Find out about the new full-screen video website we've created for Cosy Under Canvas, that's reduced drop off by over 25% - and driven an increase in reservations.

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I Love Lorem Ipsum

The Biggest Mistake Most Companies Make During a Website Redesign (And How to Fix It)

Find out why the approach most companies take to their website redesign is wrong - and how a simple change can deliver dramatically better results.

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Picture of the Four Tops

Four ads on top? Google’s search result changes and what they mean

For a few months now, Google has been testing different ad layouts on it's search results pages . They're now rolling out the change more widely and we've taken a look at the implications.

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Photo of a can of spam

How to clean up spam traffic from your website analytics

Have you noticed strange traffic patterns in your analytics reporting? Massive spikes in traffic that don’t relate to any of your marketing activity or are you sitting back wondering why what appear to be thousands of visitors aren’t translating to new business? It could well be that all isn’t as it seems and that you’re …

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John Lewis' Man on the Moon Ad - connects with emotions

Story Telling – The Art of Emotional Marketing

If you’ve been on social media today there’s probably one thing that’s dominating your feed – The John Lewis Christmas Advert. In case you haven’t seen it, it goes a little something like this:   A little girl is looking through a telescope where she spots a man on the moon. He seems a bit …

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Mobilegeddon

Nearly half of FTSE 100 face ‘Mobilegeddon’

Back in February, Google announced that, from April 21st, it would increase the importance of mobile-friendliness as a ranking signal in its mobile search algorithm. In short, they gave website owners an ultimatum: fix your mobile user experience. We’re now just one week away from the date their algorithm change takes effect and it’s clear that a significant number …

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2015 – Year of the Mobile: Infographic

We recently ran a Google Hangout where some of Google’s senior team shared the latest trends and insights on mobile search behaviour – and some of the headlines were truly startling – the speed of change surprising even us. To help share this data, we’ve put together an infographic which captures some of the key headlines. We think …

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#MobileMadness – Is your site mobile-friendly?

We’ve seen two pretty clear signals in the last week that, if you’ve not already done it, now is the time to embrace mobile as a fundamental part of your online strategy. Firstly, Google provided us with some powerful data on mobile search behaviour (that we thought would be great to share) and secondly, on …

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